A viral video is a video clip that becomes popular and famous through a fast and aggressive process of Internet sharing. This is typically done through video-sharing websites like YouTube, social media, and email. In other words, a viral video is any clip of animation or film that spreads rapidly through online sharing. Viral videos can be severe; some are deeply emotional, but most are centred on entertainment and humorous content.
Viral videos receive millions of views as they are shared on social media sites, sent in emails, reposted on blogs, etc. Most viral videos contain humour, and they fall into the following three broad categories:
If a photo is worth a thousand words, then think how much more valuable it would be a video? That is the basis of video marketing that integrates engaging video into your marketing campaigns.
Marketing videos can be used for everything from promoting your brand, services or products to building customer rapport. Video serves as a medium to promote live-stream events, customer testimonials, present how-to’s, and deliver viral (entertaining) content.